press release

January 9, 2015

Contact:
Christopher Brand
717-240-1017
[email protected]

GIANT/MARTIN’S A+ School Rewards PROGRAM LAUNCHES FIGHTING HUNGER CHALLENGE

Participating schools to host food drives for local food banks, pantries or soup kitchens and submit creative displays to win prizes

Carlisle, PA - To help provide hunger relief to those in need, GIANT Food Stores and MARTIN’S Food Markets has launched its A+ School Rewards Fighting Hunger Challenge, a contest calling on participating schools to host food drives benefitting local food banks, pantries and soup kitchens, with prizes going to those creating the best displays utilizing the donated goods.

The Challenge runs now through February 13, 2015 and is open to ALL schools (public or private) that are currently registered in the A+ School Rewards Program, which can be found at GIANT’s A+ website or MARTIN’S A+ website.

To participate in the Challenge, each school registered in the A+ School Rewards Program is asked to choose a local not-for-profit food bank, pantry or soup kitchen, conduct a food drive at their school and collect non-perishable goods. Each participating school builds a unique and creative Fighting Hunger Display using donated products and placed in a prominent area of the school. The food items will be donated to the designated food bank, pantry or soup kitchen at the conclusion of the Challenge.

Coordinators and/or Principals must submit a photograph of their Fighting Hunger Display, indicating the name of their designated recipient. Schools are divided into three brackets based on enrollment size, with the top two schools in each bracket winning $1,000 each. The winning Fighting Hunger Display photos will be placed on GIANT’S Facebook and Twitter pages and MARTIN’S Facebook and Twitter pages.

Online entries must be submitted by February 13, 2015 at [email protected]. Mailed entries must be postmarked by February 13, 2015 and received by February 19, 2015 and sent to:

A+ Fighting Hunger Challenge
c/o Crane Communications
111 Presidential Blvd, Ste. 252
Bala Cynwyd, PA 19004

For full Challenge rules visit GIANT’s A+ website or MARTIN’S A+ website.

About GIANT/MARTIN’S A+ School Rewards Program

The A+ School Rewards Program is a fundraising initiative that enables customers to help earn money for their local schools when they shop for groceries at GIANT/MARTIN’S. There is no limit to what schools can do with their A+ School Rewards , including earning cash for technology, scholarships, school programs, field trips, playgrounds and other educational needs. A+ School Rewards are accrued with each purchase made using one’s GIANT/MARTIN’S BonusCard from October 3, 2014 through March 19, 2015.

About GIANT/MARTIN’S

Headquartered in Carlisle, Pennsylvania, GIANT/MARTIN’S operates nearly 200 grocery stores in Pennsylvania, Maryland, Virginia and West Virginia, under the names of GIANT Food Stores and MARTIN’S Food Markets. GIANT/MARTIN’S employs more than 31,000 associates. Founded in 1923, GIANT and MARTIN’S have a long-standing commitment to eradicate hunger and improve the quality of life for children in addition to working with hundreds of local organizations annually. The company was recognized for its leadership in the fight against hunger with the Golden Grocer Award by the U.S. Department of Agriculture. In addition, GIANT/MARTIN’S is one of the top ten fund-raisers in the country for local Children’s Miracle Network hospitals. GIANT and MARTIN’S are Ahold companies. For more information visit www.GiantFoodStores.com and www.MartinsFoods.com. Find us on Facebook at facebook.com/giantfoodstores and facebook.com/martinsfoods and on Twitter @GiantFoodStores or @MartinsFoodMkts.