FOR IMMEDIATE RELEASE
GIANT VICE PRESIDENT AND CHIEF MARKETING OFFICER MATT SIMON TO DELIVER KEYNOTE AT THIS WEEK’S HOME DELIVERY WORLD 2019
Carlisle, PA (April 2, 2019) – Matt Simon, vice president and chief marketing officer at GIANT Food Stores, is delivering one of the keynote speeches at Home Delivery World 2019 in Philadelphia, Pa. on April 4.
Simon’s presentation, titled “Pennsylvania’s ’95-year old start up’ – How GIANT is leveraging its ‘customer-centric’ approach and partnerships to drive eCommerce growth” will focus on how the company is driving innovation and growth by connecting its customer channels and establishing GIANT DIRECT, Powered by Peapod to satisfy a growing demand in online ordering and grocery delivery. He will also share the innovation process behind the company’s new urban store format, GIANT Heirloom Market, which opened in Philadelphia earlier this year. Lastly, he will speak to the important role courage plays across the organization as the company continues to execute its omnichannel strategy, helping customers shop with and connect with the GIANT brand, whenever and however they want, to meet their needs.
Home Delivery World gathers 2,500 attendees from the world’s biggest retailers, forward-thinking grocers, supply chain experts and logistics professionals to discuss and identify innovations in last mile, supply chain and eCommerce operations.
At GIANT, Simon leads a best-in-class marketing team of more than 50 professionals. As vice president and chief marketing officer since 2018, his areas of responsibility include brand strategy, corporate social responsibility, digital and e-commerce, loyalty, marketing operations, and media relations. Simon joined Ahold USA as director of private brands in 2014 and was promoted to vice president of loyalty and digital marketing a year later, a role he held through the completion of Ahold USA’s merger with the Delhaize Group in 2016.
Previously, Matt led U.S. marketing for Auntie Anne’s and spent over ten years in the consumer-packaged goods industry working for Del Monte Foods, Inc. and The Hershey Company.
Matt earned his bachelor’s degree at the University of Pittsburgh and his MBA from The Pennsylvania State University. He currently serves on the board of directors for the Central PA Food Bank.
About GIANT Food Stores, LLC
GIANT Food Stores, LLC has more than 170 neighborhood stores and offers home delivery, online/mobile ordering, fuel centers, pharmacies, plus in-store nutritionists. Serving families in Pennsylvania, Maryland, Virginia and West Virginia, GIANT Food Stores is proud to employ nearly 30,000 associates who believe in giving back to their community. The GIANT Family of Brands includes GIANT, MARTIN'S Food Markets, and GIANT Heirloom Market. Founded in 1923 in Carlisle, Pennsylvania, GIANT Food Stores is a company of Ahold Delhaize. For more information visit the GIANT or MARTIN'S websites.